European Senior Buyer & Travel Manager
at Stanley Black & Decker
Stanley Black & Decker faced costly brand consistency challenges in the wake of its merger. It needed a single partner to centralise its print management, strengthen its brand (including tailoring it to regional nuances), and deliver year-on-year savings. In other words, make life easier and build meaningful ROI across the world.
We made our people part of its global marketing team. Strategically placing 30 experts into 14 European markets and the USA. This gave us the power to centralise the production process and unify the brand.
We also invested in the digital space. Our unique Total Colour Management system now guarantees consistency across every substrate, print process and material. While Print on Demand means we can ship tags, stickers and wraps in a flash.
We reduced Stanley Black & Decker's network of suppliers from 500 down to one, in addition to having:
European Senior Buyer & Travel Manager
at Stanley Black & Decker
Stanley Black & Decker faced costly brand consistency challenges in the wake of its merger. It needed a single partner to centralise its print management, strengthen its brand (including tailoring it to regional nuances), and deliver year-on-year savings. In other words, make life easier and build meaningful ROI across the world.
We made our people part of its global marketing team. Strategically placing 30 experts into 14 European markets and the USA. This gave us the power to centralise the production process and unify the brand.
We also invested in the digital space. Our unique Total Colour Management system now guarantees consistency across every substrate, print process and material. While Print on Demand means we can ship tags, stickers and wraps in a flash.
We reduced Stanley Black & Decker's network of suppliers from 500 down to one, in addition to having:
Senior Buyer & Travel Manager
at Stanley Black & Decker
Stanley Black & Decker faced costly brand consistency challenges in the wake of its merger. It needed a single partner to centralize its print management, strengthen its brand (including tailoring it to regional nuances), and deliver year-on-year savings. In other words, make life easier and build meaningful ROI across the world.
We made our people part of its global marketing team. Strategically placing 30 experts into 14 European markets and the USA. This gave us the power to centralize the production process and unify the brand.
We also invested in the digital space. Our unique Total Color Management system now guarantees consistency across every substrate, print process and material. While Print on Demand means we can ship tags, stickers and wraps in a flash.
We reduced Stanley Black & Decker's network of suppliers from 500 down to one, in addition to having:
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