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Insights and Inspiration

Scroll down for podcasts, vlogs, factsheets and blogs.

Harnessing data to deliver frictionless customer experiences

How to ensure ROI on your marketing spend by delivering joined-up and individualised customer journeys, online and instore.

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What are the most exciting ways marketers are using data?

Our Head of Proposition Activation, Tash Willmott in conversation with The Drum Network on how to deliver ROI in your marketing spend by using data in groundbreaking ways.

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Building customer loyalty and growth with a holistic digital marketing strategy

Discover three ways to deliver ROI by optimising your digital marketing to drive repeat purchases.

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International Women's Day Podcast 2024

Our three senior leaders discuss the UN's theme for 2024, Invest in Women: Accelerate Progress

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Delivering ROI with Creative Automation

Watch our Global CTO, Lee Allan and Head of Creative Technology, Shelley Rowe, discuss increasing speed to market by 35% and freeing up creatives with our ‘industry-first’ tool powered by AI.

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Retail Media 101

Our Global Executive Creative Director, Tristan Pride discusses how to deliver ROI by shortening the gap between brand love and brand buy on The Drum’s Retail Media 101 Podcast.

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Lighting up the room for Konica Minolta We Are 150 Years

How we used stunning creative to bring viewers on a journey marking 150 years of Konica Minolta.

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Want to know more?

Click for an in-depth read from our team of global experts.

Four key takeaways from Iterable Activate Summit 2024

Author: Debra Wolf 15 May 2024

From personalized experiences to puppies!

Achieving sustainable ROI across the value chain

Author: Indicia Worldwide team 08 September 2023

How measurement, insight-led decisions and shared learnings are helping brands tackle sustainability challenges.

5 Benefits of a Consolidated MarTech Stack

Author: Brooke Grief 12 July 2023

Our partners at Iterable share the latest benefits to consolidating your tech stack to help you work smarter, not harder.

Top tips for delivering marketing ROI when activating your brand at a live event

Author: Simon Andrews 19 May 2023

Indicia Worldwide's Simon Andrews gives his lowdown on the brands that made a splash at Sydney's WorldPride/Mardi Gras, with differing levels of investment.

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