Optimising efficiency to deliver Unilever Philippines’ POS production through a tech-enabled collaborative workflow
Optimising efficiency to deliver Unilever Philippines’ POS production through a tech-enabled collaborative workflow
Optimizing efficiency to deliver Unilever Philippines’ POS production through a tech-enabled collaborative workflow
Merch Ops Planning Manager, Unilever Philippines
Unilever Philippines were struggling with delays in their POS output due to things like briefings, feedback and slow approvals, plus manual sourcing of final artworks by suppliers.
So, they asked us to help strengthen the marketing production process by optimising creative production and improving efficiency.
We introduced Unilever’s Creative Studio – effectively extending the services we provided them from print management to creative production. Powered by our In Touch Technology, Creative Studio can produce POS materials with increased speed and fewer errors. This leverages an automation process that increases efficiency and turnaround time while providing the ability to track and collaborate.
The entire production process can be completed across one platform – from briefing to final artwork. A centralised library also stores and archives assets, and provides stakeholders with easy access to brand-compliant collateral. Real-time reporting ensures transparency across the entire process.
Merch Ops Planning Manager, Unilever Philippines
Unilever Philippines were struggling with delays in their POS output due to things like briefings, feedback and slow approvals, plus manual sourcing of final artworks by suppliers.
So, they asked us to help strengthen the marketing production process by optimising creative production and improving efficiency.
We introduced Unilever’s Creative Studio – effectively extending the services we provided them from print management to creative production. Powered by our In Touch Technology, Creative Studio can produce POS materials with increased speed and fewer errors. This leverages an automation process that increases efficiency and turnaround time while providing the ability to track and collaborate.
The entire production process can be completed across one platform – from briefing to final artwork. A centralised library also stores and archives assets, and provides stakeholders with easy access to brand-compliant collateral. Real-time reporting ensures transparency across the entire process.
Merch Ops Planning Manager, Unilever Philippines
Unilever Philippines were struggling with delays in their POS output due to things like briefings, feedback and slow approvals, plus manual sourcing of final artworks by suppliers.
So, they asked us to help strengthen the marketing production process by optimizing creative production and improving efficiency.
We introduced Unilever’s Creative Studio – effectively extending the services we provided them from print management to creative production. Powered by our In Touch Technology, Creative Studio can produce POS materials with increased speed and fewer errors. This leverages an automation process that increases efficiency and turnaround time while providing the ability to track and collaborate.
The entire production process can be completed across one platform – from briefing to final artwork. A centralised library also stores and archives assets, and provides stakeholders with easy access to brand-compliant collateral. Real-time reporting ensures transparency across the entire process.
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