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Financial Services: Data-driven, highly personalised communications for the ‘everything, everywhere’ age.

Success in Financial Services means having the right data, MarTech and marketing assets to build personal connections with customers, wherever they choose to engage.

It's a transformed marketplace. Over 5,000 bank branches in the UK alone have closed since 2015. 

A recent McKinsey study shows e-commerce in the US experienced 10 years’ growth in just three months, as customers moved online during the pandemic. Cash is no longer King. Globally, consumers are continuing to pay by contactless, or their e-wallet at the point of sale. Insurance players risk disintermediation by comparison sites.

Financial service providers must ensure they’re reaching and engaging with their customers and potential customers. They need to stay ahead of more agile competitors, who’re already offering a joined up and personalised customer experience across the digital landscape.

The Right Tech for 1-2-1 Mobile Engagement Automation

We deploy the Forrester Wave leading Braze for our clients. Our certified team mobilises its platform for you in just a few months. The result? Clients  transform their ability to engage, at scale, in ways that their end clients recognise as truly personalised.

If you’d like to know more about Braze and why it’s overtaken more traditional players in this space, plus our implementation successes then please contact hello@indicia.konicaminolta.com 

Some of our combined experience in the financial sector:

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Want to realise ROI by delivering more engaging customer experiences online and instore?

We can help. Get in touch to find out more.