Knowledge sharing

Inside Knowledge – Episode 4: Moving beyond discounting

Author: Maria Simao 04 March 2020

  Subscribe now and get every new vlog direct to your inbox. If we’re speaking your language, let’s kick off a project now! Here’s the transcript… So you’re an ...

Inside Knowledge – Episode 3: How to be profitably green in retail

Author: Maria Simao 12 February 2020

Subscribe now and get every new vlog direct to your inbox. If we’re speaking your language, let’s kick off a project now! Here’s the transcript… Two weeks ago o...

Inside Knowledge – Episode 2: The changing face of retail

Author: Andy Penfold 28 January 2020

  Subscribe now and get every new vlog direct to your inbox. If we’re speaking your language, let’s kick off a project now! Here’s the transcript… Today were go...

Inside Knowledge – Episode 1: What’s in store for 2020…

Author: Andy Penfold 27 January 2020

  Subscribe now and get every new vlog direct to your inbox. If we’re speaking your language, let’s kick off a project now! Here’s the transcript… Hello good mo...

Why customer-centricity is the missing link for auto brands

Author: Chris Moody 06 November 2019

An influx of new players in the automotive market operating with the agility of tech start-ups are turning consumers’ heads. So, how do you turn them back? Here...

Better together: why brands, data and media agencies need to work together

Author: Maria Simao 25 September 2019

In a data-rich and technology-intensive environment, marketing is becoming increasingly complex. It’s almost impossible for one brand or agency to be an expert ...

How to win with 1 to 1 social

Author: Tim Lines 11 September 2019

The explosion of social media marketing makes attribution back to a single channel harder than ever. How do you get closer to your customers on social with the ...

Keeping the love alive…

Author: Sam Castillo 27 August 2019

ITV’s Love Island has lured audiences night after night. You could say it’s a love magnet. But like most holiday romances, viewer engagement tends to fizzle out...

Our innovative approach reveals the ROI of your POS

Author: Steve Lowell 22 July 2019

It’s now possible to track the incremental sales driven by your POS campaigns, as Indicia’s Director of Insight and Data Steve Lowell reveals… It’s far easier t...

Why a Whole Brain Approach creates truly transformative marketing

Author: Genevieve Flintham 04 July 2019

There’s a worrying disconnect between data and creative across the marketing profession. But as Indicia’s Head of Insight and Data Strategy Genevieve Flintham r...

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