Bulk packaging systems are springing up in most major food stores across the country. This blog post explores the opportunity to use these systems to appeal tod...
Brands in the era of voice →
Author: Indicia Worldwide team17 August 2018
Are voice interface like Amazon Alexa or Google home going to “kill brand”?
Beware of the Phantom Brands →
Author: Indicia Worldwide team15 August 2018
With the rise of private label within the retail market we explore what it means for your brand…
Is bricks-and-mortar retail dead? →
Author: Steve Lister06 August 2018
The answer is no. But retailers must adapt to industry trends and take retail in new, customer-centric directions
Is honest advertising really what consumers want? →
Author: Indicia Worldwide team28 July 2018
Red blood, poignant poetry and unshaved legs. How honesty is changing advertising?
Data Science in the real world →
Author: Steve Lowell27 July 2018
Storytelling isn’t necessarily a skill you’d associate with data scientists, but our Director of Insight and Data Steve Lowell says good data analysis isn’t jus...
6 ways the physical world is merging with the digital →
Author: Indicia Worldwide team23 July 2018
Phygital. Not heard of it? The OED hasn’t yet acknowledged it, but we bet our bottom dollar it will be under “P” very soon. It’s a portmanteau of “physical” and...
A decade at the top: Apple’s App Store turns ten →
Author: Indicia Worldwide team23 July 2018
To celebrate the 10th anniversary of Apple’s App Store, we’ve created an infographic to show how it still leads the pack.
What does Alibaba’s A.I. Copywriter mean for you? →
Author: Indicia Worldwide team18 July 2018
Chinese e-commerce giant Alibaba launched an artificial intelligence (AI) tool that can produce up to 20,000 lines of copy every second. What does this mean for...
The real winners of the World Cup →
Author: Tom Hurrell12 July 2018
As England recovers from last night’s heartbreak, we salute a team that overperformed – and take a look at some of the big marketing winners of the World Cup…
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